Everyone knows that you can boost direct mail response rates by personalizing the message to each reader. With our state-of-the-art, 100% variable data-driven, inline imaging, you can create personalized and targeted messaging at high resolution (600 x 600 dpi) that doesn’t stand out like low quality digital insertion.

Our ink jet inks are pigment based and are scratch, fade and moisture resistant and this allows us to deliver rich and durable images at cost-effective rates.

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Post Press Finishing Line Machine

Inline Printing & Finishing

Our high speed press enables us to do single-pass printing, die cutting, folding and gluing inline and this not only saves time, it also provides you quick turn-around on all of your print projects. Inline finishing is also now affordable at lower print volumes that weren’t previously achievable. Our press’s advanced capabilities open up a world of creative possibilities; where potential is really only limited by your imagination.

Look around and you’ll discover that No other printer has this capability in the greater Milwaukee area.


McAdams Graphics offers a full array of high volume mailing services, starting with the data processing of your mailing list to optimize your postage costs. We can merge lists into one and purge lists of unwanted information as well as use our de-dupe process to control unnecessary printing and postal costs.

Anywhere you want to mail, we can help with our presort services, data list expertise, NCOA, foreign mail, Canadian pre-sort and drop ship services, and EDDM.

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Inline Printing Examples

Inline printing inspiration

Inline printing makes truly striking, personalized printed pieces possible, in a time frame that has a quicker turn around than multi-step printing processes. Your piece can be printed, imaged, cut, folded, glued, die cut and perforated – all in a single economical print run. To help you better understand what’s possible with inline printing, here…
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Inline printing

Command customer attention with inline printing

Inline printing sounds like a dream come true: Fast, personal, and beautiful printed pieces with custom cuts, folding, perforation—even variable images. Your next printed piece is going to generate a big impact because your prospects can’t ignore a message that’s created just for them. But let’s face it: with most printing projects, this level of…
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Fast, personal and beautiful

Fast, personal and beautiful!

Fast, personal, and beautiful. Three things you want no matter what you’re printing – a self-mailer, pamphlet, booklet or direct mail campaign. You can have it all with single-pass inline printing and finishing. Single-Pass Inline Printing and Finishing Fast. When the goal is to get your printed piece in the mail quickly, you need speed.…
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Boost Your Direct Mail Response

3 C’s to boost your direct mail response

The long and short of it is direct mail still gets read. The trick of successful direct mail is to create great pieces that get noticed before they’re discarded. Today’s stand-out direct mail piece begins with a creative format. You need an eye-catching, unique format to help your mailing jump out of the mailbox and…
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Short, Sweet and Personal

Make it short, sweet and above all PERSONAL

People today are so time-starved that if you want to effectively connect with them, your communications need to be short, sweet and PERSONAL. They will only respond to messages that are relevant and that resonate with them. Making it PERSONAL Imagine if you went to a cocktail party and had the same conversation with every…
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7200 South 1st Street
Oak Creek, WI 53154

(414) 768-8080

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